Think about what makes for a good customer or client.   Make a list.  Below are some of the traits you might find on my list (no order).

Easy to work with

Pays quickly

Loves my work

Offers consistent opportunities.

Refers me to other businesses

Take your list and develop a vision of the types of clients that would fit your ultimate profile.  Do you know of any prospects that might fit the list?

Think about what characteristics you can’t live without. For example I like the trait “pays quickly”, but, I will not work with rude people. Clients must be easy to work with in my world.  Number two in importance from the list above is referring me often.  Referrals are one of the best methods of growing my business and I like happy customers that talk a lot.

Now make your list.  Few clients will meet all your desires ,so, prioritize your list.  Then create a target list of prospects and keep the list of desires and prospects accessible as a reminder.

What is on your list?  Share with us.

Rosh